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Colourful shrimp wars: publishers battle it out over GAMBERO ROSSO and GAMBERO VERDE

Colourful shrimp wars: publishers battle it out over GAMBERO ROSSO and GAMBERO VERDE

Monday, December 24, 2018/Categories: Publications

31/10/2018 - Franca Acuto - IAM Weekly 
Can the publisher of a guide, which has earned wide recognition in Italy for listing the best restaurants and wine bars, claim a monopoly on the trademark GAMBERO (meaning “shrimp”) in the publishing field? This is the question that the Rome Court of First Instance addressed in interim proceedings between publishers Gambero Rosso SpA and Gambero Rosso Digital Srl, on the one hand, and publisher Il Nuovo Manifesto Coop, on the other.
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