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Is a trademark consisting of two complex Chinese characters inherently distinctive?

Is a trademark consisting of two complex Chinese characters inherently distinctive?

Thursday, July 23, 2015/Categories: Publications

22/7/2015 - Sergio Mulder - IAM Weekly 
A recent Italian Patent and Trademark Office (ITPO) decision to register a trademark consisting of two complex Chinese characters was based on the distinctiveness of two Chinese characters. However, this distinctiveness is questionable.
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