13
June
2022
Change in trademark examination practices in Switzerland
Swiss Federal Institute of Intellectual Property (IPI) has loosened its examination practice in trademark filings including names of geographical places.
7
December
2021
Trademarks in the Metaverse
A sensation was caused in the intellectual property world when news broke that Nike had filed with the U.S. Patent and Trademark Office a number of applications for its main…
12
May
2021
Classes of goods
45 classes, 34 of goods and 11 of services: these are the numbers of the classes of goods, fundamental classifications to determine the scope of protection related to the…
4
November
2020
Four Elements to Consider When Registering a Trademark
Registering a trademark for your brand, product or business can be challenging, if you are not sure where to start. This is a quick guide to help get you started on your trademark…
3
June
2020
Anti-counterfeiting: How to Protect Trademarks and Patents in Italy
Anti-counterfeiting refers to the practice of preventing intellectual property theft by protecting a proprietary asset from being fraudulently copied. It is one of the greatest…
19
December
2019
Game over for Rubik's Cube: shape not protected as a trademark, General Counsel says
The Rubik’s Cube was invented in 1974 by Hungarian Ernö Rubik. It has sold more than 400 million pieces worldwide, making it one of the most-recognised and best-selling toys of…
1
September
2019
Protecting and distinguishing yourself with a trademark? Yes, please!
Whoever wants to do business - whether it is Mr. Rossi, a Start Up, a media company or a multinational company - has always an essential need: to distinguish its product with an…
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