--- title: Publications | Trademarks description: Trademarks | A section dedicated to all the latest news on the topic of Intellectual Property, from major national and international newspapers. --- - [Customer Area](https://www.jacobacci.com/en/customer-area/) - [Supplier Area](https://www.jacobacci.com/en/supplier-area/) - [Contacts](https://www.jacobacci.com/en/contacts/) - [**](http://www.linkedin.com/company/jacobacci-%26-partners-s.p.a.) - [**](https://www.facebook.com/JacobacciPartners) - [**](https://www.instagram.com/jacobacciip/) - [**](http://www.youtube.com/JacobacciPartners) - [IT](https://www.jacobacci.com/?hsLang=it) - ** THE GROUP - [FRANCE](https://jch.jacobacci.com/fr/?hsLang=fr) # Publications | Trademarks - [Home](https://www.jacobacci.com/en/) - [Publications](https://www.jacobacci.com/en/publications) - [Publications | Trademarks](https://www.jacobacci.com/en/publications/tag/trademarks) [![Artificial Intelligence in fashion](https://www.jacobacci.com/hubfs/img-blog-J%26P-Riviste_AISPI.jpg) ](https://www.jacobacci.com/en/publications/artificial-intelligence-in-fashion-a-viewpoint-focused-on-intellectual-property) #### 11 March 2026 [Trademarks](https://www.jacobacci.com/en/publications/tag/trademarks), [Asipi](https://www.jacobacci.com/en/publications/tag/asipi), [AI](https://www.jacobacci.com/en/publications/tag/ai) #### [Artificial Intelligence in fashion: a viewpoint focused on Intellectual Property](https://www.jacobacci.com/en/publications/artificial-intelligence-in-fashion-a-viewpoint-focused-on-intellectual-property) - **[Eleonora Carrillo](https://www.jacobacci.com/en/professionals/eleonora-carrillo) The use of Artificial Intelligence (hereinafter, “AI”) has burst into the market, gradually transforming our lives and revolutionizing the approach to Intellectual Property… [![multimedia brands](https://www.jacobacci.com/hubfs/img-blog-GEN-Riviste-2024%20copia-1.jpg) ](https://www.jacobacci.com/en/publications/how-to-protect-multimedia-brands) #### 12 April 2024 [Trademarks](https://www.jacobacci.com/en/publications/tag/trademarks) #### [Labels and animated videos: how to protect multimedia brands?](https://www.jacobacci.com/en/publications/how-to-protect-multimedia-brands) - **[Lisa Pozzebon](https://www.jacobacci.com/en/professionals/lisa-pozzebon) In the dynamic world of trademarks and intellectual property, digital innovation is opening up new frontiers and increasingly bringing multimedia trademarks to the fore. These,… [![pubblication](https://www.jacobacci.com/hubfs/img-blog-GEN-Riviste-2024%20copia.jpg) ](https://www.jacobacci.com/en/publications/the-curious-case-of-taylor-swift) #### 12 April 2024 [Trademarks](https://www.jacobacci.com/en/publications/tag/trademarks) #### [From princess of country to queen of trademarks: the curious case of Taylor Swift](https://www.jacobacci.com/en/publications/the-curious-case-of-taylor-swift) - **[Luca Mariani](https://www.jacobacci.com/en/professionals/luca-mariani?hsLang=en) Internationally renowned popstarsseek to control and convert into money as many aspects of their creative works and persona as possible.This is made possible by the existence of… [![vespa](https://www.jacobacci.com/hubfs/cover-newsletter-ENG-2021-05-24.jpg) ](https://www.jacobacci.com/en/publications/the-shape-of-the-vespa-is-a-three-dimensional-trademark) #### 25 January 2024 [Trademarks](https://www.jacobacci.com/en/publications/tag/trademarks) #### [Defense takes the floor: "Vespa, a history of legal battles to protect an Italian icon"](https://www.jacobacci.com/en/publications/the-shape-of-the-vespa-is-a-three-dimensional-trademark) - **[Elena Monte](https://www.jacobacci.com/en/professionals/elena-monte?hsLang=en) Validity of the Vespa Three-Dimensional Trademark Back in 2013, assisted by Jacobacci & Partners, Piaggio obtained protection for the shape of the Vespa as a three-dimensional… [![](https://www.jacobacci.com/hubfs/Recent%20changes%20in%20Italian%20Trademark%20Policy.jpg) ](https://www.jacobacci.com/en/publications/recent-changes-in-italian-trademark-policy) #### 17 May 2022 [Trademarks](https://www.jacobacci.com/en/publications/tag/trademarks) #### [Recent changes in Italian Trademark Policy](https://www.jacobacci.com/en/publications/recent-changes-in-italian-trademark-policy) - **[Luca Sala](https://www.jacobacci.com/en/professionals/luca-sala) Luca Sala, trademark attorney of Jacobacci and Partners, briefly talks recent changes in Italian Trademark Policy, facing three different topics: Grounds of opposition,… [![Trademarks in the Metaverse](https://www.jacobacci.com/hubfs/Immagini%20Pubblicazioni/Trademarks%20in%20the%20Metaverse.jpg) ](https://www.jacobacci.com/en/publications/trademarks-in-the-metaverse) #### 7 December 2021 [Trademarks](https://www.jacobacci.com/en/publications/tag/trademarks) #### [Trademarks in the Metaverse](https://www.jacobacci.com/en/publications/trademarks-in-the-metaverse) - **[Stefano Giro](https://www.jacobacci.com/en/professionals/stefano-giro) A sensation was caused in the intellectual property world when news broke that Nike had filed with the U.S. Patent and Trademark Office a number of applications for its main… [![](https://www.jacobacci.com/hubfs/cover-newsletter-ENG-2021-05-24.jpg) ](https://www.jacobacci.com/en/publications/never-copy-a-vespa) #### 31 May 2021 [Trademarks](https://www.jacobacci.com/en/publications/tag/trademarks) #### [Never copy a Vespa](https://www.jacobacci.com/en/publications/never-copy-a-vespa) - **[Elena Monte](https://www.jacobacci.com/en/professionals/elena-monte?hsLang=en) The iconic Vespa is a three-dimensional European trade mark and a design protected by copyright. Represented by Jacobacci & Partners, Piaggio won its legal battle against the… [![Classes of goods](https://www.jacobacci.com/hubfs/Video%20C1,%20C2,%20CENG/Immagini%20di%20copertina/Jacobacci_Copertina%20ENG_Clip05.jpg) ](https://www.jacobacci.com/en/publications/classes-of-goods) #### 12 May 2021 [Trademarks](https://www.jacobacci.com/en/publications/tag/trademarks) #### [Classes of goods](https://www.jacobacci.com/en/publications/classes-of-goods) - **[Stefano Giro](https://www.jacobacci.com/en/professionals/stefano-giro) 45 classes, 34 of goods and 11 of services: these are the numbers of the classes of goods, fundamental classifications to determine the scope of protection related to the… [Next](https://www.jacobacci.com/en/publications/tag/trademarks/page/2) ** #### Categories - [AI](https://www.jacobacci.com/en/publications/tag/ai) - [Asipi](https://www.jacobacci.com/en/publications/tag/asipi) - [branding conference](https://www.jacobacci.com/en/publications/tag/branding-conference) - [Design Diffusion News](https://www.jacobacci.com/en/publications/tag/design-diffusion-news) - [FLIS Moda y Derecho](https://www.jacobacci.com/en/publications/tag/flis-moda-y-derecho) - [HA Factory](https://www.jacobacci.com/en/publications/tag/ha-factory) - [IAM](https://www.jacobacci.com/en/publications/tag/iam) - [Legal500](https://www.jacobacci.com/en/publications/tag/legal500) - [Notiziario Chimico Farmaceutico](https://www.jacobacci.com/en/publications/tag/notiziario-chimico-farmaceutico) - [NYIPLA](https://www.jacobacci.com/en/publications/tag/nyipla) - [Patents](https://www.jacobacci.com/en/publications/tag/patents) - [The IPKat](https://www.jacobacci.com/en/publications/tag/the-ipkat) - [Trademarks](https://www.jacobacci.com/en/publications/tag/trademarks) - [WIL Europe](https://www.jacobacci.com/en/publications/tag/wil-europe) #### Popular articles [![Brexit & Design](https://www.jacobacci.com/hubfs/Immagini%20Pubblicazioni/img_blog_J%26P_Riviste_DDN.jpg)](https://www.jacobacci.com/en/publications/p-ddn-brexit-and-design) [Brexit & Design](https://www.jacobacci.com/en/publications/p-ddn-brexit-and-design) 23 April 2020 [![Things to consider when validating a european patent in Italy](https://www.jacobacci.com/hubfs/Video%20C1,%20C2,%20CENG/Immagini%20di%20copertina/Jacobacci_Copertina%20ENG_Clip02.jpg)](https://www.jacobacci.com/en/publications/things-to-consider-when-validating-a-european-patent-in-italy) [Things to consider when validating a european patent in Italy](https://www.jacobacci.com/en/publications/things-to-consider-when-validating-a-european-patent-in-italy) 17 August 2020 [![AI and Deepfakes: EU and Italian Regulations](https://www.jacobacci.com/hubfs/img-blog-J%26P-Riviste-2023%20copia-2.jpg)](https://www.jacobacci.com/en/publications/ai-and-deepfakes) [AI and Deepfakes: EU and Italian Regulations](https://www.jacobacci.com/en/publications/ai-and-deepfakes) 20 September 2024 [![The Athleisure Market](https://www.jacobacci.com/hubfs/img-blog-GEN-Riviste-2024%20copia-2.jpg)](https://www.jacobacci.com/en/publications/the-athleisure-market) [The Athleisure Market](https://www.jacobacci.com/en/publications/the-athleisure-market) 30 July 2024 [![Never copy a Vespa](https://www.jacobacci.com/hubfs/cover-newsletter-ENG-2021-05-24.jpg)](https://www.jacobacci.com/en/publications/never-copy-a-vespa) [Never copy a Vespa](https://www.jacobacci.com/en/publications/never-copy-a-vespa) 31 May 2021 [**](https://www.jacobacci.com/en/publications/tag/trademarks#) Cookie Settings ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://stream.mux.com/pavGn8X1ETsUNR02AVth01gNxDhqRgMRL02JBDqhhDful8/capped-1080p.mp4", "dateModified" : "2025-01-27T12:10:38.939Z", "duration" : "PT8M31S", "height" : 720, "name" : "Luca-Sala-Recent-changes-in-Italian-Trademark-Policy", "thumbnailUrl" : "https://5767832.fs1.hubspotusercontent-na1.net/hubfs/5767832/Pubblicazioni/Recent%20changes%20in%20Italian%20Trademark%20Policy/Luca-Sala-Recent-changes-in-Italian-Trademark-Policy.mp4/medium.jpg?t=1737979838939", "uploadDate" : "2022-04-26T10:51:01.675Z", "width" : 1280 } ```